Dubai Racing Carnival 2025/26 Season

Introduction

Be More Than Agency curated and delivered the live entertainment programme at Meydan Grandstand, enhancing the race day experience with premium performances, curated music and engaging live entertainment throughout the winter season. Every element was designed to complement the energy and prestige of one of Dubai's most iconic sporting venues. From the first arrival to the final race, our entertainment created an electric atmosphere that elevated the guest experience, bringing together luxury, excitement and world-class performances for an unforgettable season at Meydan.